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Management - Power, Strategy and Communications Essentials by Radu Magdin

Radu, who spent 5 years in Brussels (2007-2012) with the European Parliament, EurActiv and Google, is a NATO Emerging Leader with the Atlantic Council of the US (2014), a Forbes Romania Trendsetter (2014) and a Warsaw Security Summit Leader (2015)


Radu Magdin is a global analyst, consultant, trainer and think tanker. He worked as a honorary advisor to the Romanian Prime Minister (2014-2015) and advised the Moldovan PM (2016-2017) on a range of strategic issues, from political strategy and communications to reforms implementation and external affairs. Radu is a NATO Emerging Leader with the Atlantic Council of the US (2014), a Forbes Romania Trendsetter (2014) and a Warsaw Security Leader (2015). Magdin, who has a Phd on Resilience to Russian Information Operations, is a widely quoted analyst by global media; he teaches, since 2019, with Romania’s SNSPA, “Global Competition and Strategic Communications” respectively "Global Communication Campaigns", courses with a special focus on great power competition and its impact on global players and communications. Radu is coauthor of the Naumann Foundation’s 2021 "Playbook on Liberal Leadership and Strategic Communications in the Covid19 Era" and will be publishing, in 2021, his first book, "Global Europe and Global Romania as Crisis Solutions".


The world as we have known it for the past 50 years is falling apart. A new nationalism is on the rise, free trade is threatened and identified as the cause of the global predicament, while the resurgence of hard power cannot be discarded.  Consequently, taming the forces of the market is secondary in relation to putting the market in service of power. These are all macro-trends whose meaning and effects should be familiar to every family-owned conglomerate, to every CEO or family member groomed to be the next leader.

Superclans: Global Entrepreneurial Families and Investor Resilience

We live in an age of disruption and, with every passing day, we receive confirmation that only those who smartly embrace change will be able to survive in an increasingly competitive business environment

Because traditionally the positions described above were about collection, processing and analysis of information, production of knowledge or insights and distribution to the higher echelons or customers. What you need on top of that are also management, strategy, cunning, timing, awareness and cross-domain expertise, so that all these skills combined make a person a strong information machine to rival an AI

#ManageCompetition - A Recipe for Global Success in Strategic Competition Times

Global strategic competition times demand strategic answers, actions and frameworks. Basically, we need a new, efficient, recipe to help, if not guarantee, success in the new international normal, shaping the global ecosystem and its dynamics

Crises as opportunities. This idea is seen by many as a cliché, but it’s more like common wisdom seldom truly understood. Politics is, par excellence, the place of change and reinvention, often under pressure from events and public opinion. To use a paraphrase, politics abhors not a vacuum, but stability. Reinvent yourself or die politically is the motto (or the nightmare) of every true political leader. The propensity for change has taught politicians some valuable lessons: preach the need for change but never reform too much at once; take calculated risks; leverage flaws and imperfections; have people with various skills and social access in your team; take advantage of absence and silence and befriend unpredictability.

Political mindset: five lessons for CEOs

Government should be run like a business and politicians should follow what the business leaders are doing, matching their drive for efficiency and innovation

Always remember the people. They vote, pay their taxes and, naturally, have growing expectations, particularly if they have internet access and are exposed to varied networks and multiple sources of information. Ignoring legitimate citizen needs for reform amid their access to information will empower your opponents and, hey, by the way, people may grow to increasingly hate you.. Instead, you can empower people: listen, communicate, deliver. This is not whitewashing, it’s smart policy: if you want a legacy and not just millions in your accounts, grow with due care for sustainability.

5 commandments for tycoons and other power players in a shifting world order

From West to East and North to South, global power structures and mechanisms are shifting, confirming the premises of a fast emerging world order

For success in an increasingly populist and crisis-prone world, the distance between business and politics needs to be reduced at the conceptual level, as today’s business people understand too little about politics and this affects them sooner or later. So, I dare to say: CEOs and board members, be more open and learn from politics, starting with the basic laws of power.

Company boards and power games

After being "helped" to step down as CEO of Uber, Travis Kalanick recently appointed two new board members in an attempt to maintain a tight control over the company - the battle for power and influence evolved to the next stage, the one of confrontation through proxies

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