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4 essential steps CEOs should take to minimize digital risk

The accelerated shift towards digital space with the pandemic has changed the corporate world

By: EBR - Posted: Wednesday, January 13, 2021

"We are surrounded by smart devices – at home, at the office, in the streets. According to IoT Analytics, by the end of 2020 the number of connected devices around the globe will reach 21.7 billion, and 54% of them will be part of the internet of things (IoT)."
"We are surrounded by smart devices – at home, at the office, in the streets. According to IoT Analytics, by the end of 2020 the number of connected devices around the globe will reach 21.7 billion, and 54% of them will be part of the internet of things (IoT)."

by Dmitry Samartsev*

The accelerated shift towards digital space with the pandemic has changed the corporate world. It is up to company leaders to make sure their businesses can adapt effectively to these changes and keep pace with global digitalization. This process, however, comes with multiple challenges. Research shows C-suite executives are 12 times more likely to be targets of cyberattacks than other employees at their organization. Coupled with other risks on the threat landscape, this might endanger the digital transformation of the business.

Key digital risks for organizations in 2021

Growing connectivity

We are surrounded by smart devices – at home, at the office, in the streets. According to IoT Analytics, by the end of 2020 the number of connected devices around the globe will reach 21.7 billion, and 54% of them will be part of the internet of things (IoT).

However, these devices may be vulnerable. As Microsoft predicts, 94% of businesses will be using IoT by the end of 2021. In terms of risks, a successful breach of an unprotected device may lead to irreversible consequences for the whole corporate infrastructure. For example, hacking a smart camera on the company perimeter, fraudsters can access codes to rooms or see the work schedule of security staff.

Data fraud

The World Economic Forum warns data theft is now among top 10 global risks. With the widespread use of digital ID, this poses a serious threat for commerce. Experts estimate in 2020 darknet forums and criminal websites contain over 15 billion stolen logins and passwords, and the industry sectors vary to a large extent.

Phishing and social-engineering methods are the most common ways to steal data. CEOs are especially vulnerable – company leaders are traditionally target #1 for criminals. Globally, 40% of companies cited their C-level employees, including the CEO, as their highest cybersecurity risk.

Use of novel technologies for attacks

Cybercriminals tend to carry out their attacks using the latest technologies. In 2019, an energy sector company in Germany lost €220,000 due to criminals gaining access to the personal data of the company CEO. They used an AI-based technology for generating images and sounds, deepfake, to simulate his voice and persuade one of the subsidiary directors to transfer money to the adversary’s bank account.

Disregarding security in the company transformation strategy

McAfee has calculated the global spending on cybersecurity is expected to exceed $145 billion for 2020. Yet there are still those companies that go digital, but fail to include cybersecurity into their transformation strategy. This can lead to considerable costs in the future. Strict regulations, market demands or a security incident may result in the need to upgrade the systems, rebuild business processes or modify the already released products, resulting in loss of customers and profits.

Why is cybersecurity becoming a priority for C-levels?

This rapid digital shift reveals numerous threats to businesses’ integrity and continuity, thus making cybersecurity an issue of strategic importance. At present, 83% of companies do not have business continuity- and disaster recovery-plans. It is up to the CEO to address this and lead the company towards a higher level of cyber-resilience.

Another reason to prioritize cybersecurity is the scale of potential harm to the company in case of an attack. Just one incident is enough to cause serious financial and reputational damage. A study by Accenture has found that the current mean cost of an attack for an average business is $380,000. With approximately 22 incidents per year, this equates to huge financial losses for the corporate sector. Apart from that, in a survey by McAfee, 92% of respondents identified non-monetary damage from cyberattacks, the biggest being productivity and lost business hours, with the longest average interruption being 18 hours. Damage to brand and reputation is the long-term consequence of such incidents.

Steps to reduce digital risks

1. Cybersecurity as a strategy

Include cybersecurity in the company’s digital development and transformation strategy. Cyber-resilience needs to become a cornerstone of the ecosystem, hence these discussions should be making their way into the board meetings. Invite your chief information security officer (CISO) to the board – this person is now more than a technical pro, he or she helps to drive the business forward and should actively participate in the strategic planning.

2. Management of risks

Assess the risks and include cybersecurity in the company risk profile. Involve the CEO and the board to introduce risk and crisis management practices in the company.

Let’s say a cybersecurity incident has occurred. The company needs precise and verified response actions at the technical level, swift decisions of the board, effective interaction of the departments and subsidiaries, as well as correct communications with the investors and the public. All this requires an action plan and regular crisis trainings with participation of top management and each employee.

3. Cyber-literacy

Invest in cyber-literacy training for C-level executives and all employees through special courses, tests and simulations. Cyber exercises and trainings for the whole staff team help to build a security culture inside organizations, raise cybersecurity awareness, not allow employees to fall for social engineering and data theft. Our research shows that regular training improves staff resilience to phishing by nine. The basic knowledge of cyber hygiene rules will prevent a CEO from being a perfect target to criminals.

4. Outsourcing

Consider addressing expert organizations for consultancy and/or outsourcing your cybersecurity needs. These issues need resources, both financial and human. In the frame of one company, the cybersecurity staff deal with similar threats, while expert companies possess a lot more experience, as they deal with various types of events on a daily basis. They have specific software and hardware, and highly qualified staff. Such a solution may save money and resources and secure the business.

Securing a business is a complex task and, to some extent, the personal responsibility of a CEO. In guiding their companies through the digital transformation safely and effectively, executives need to participate in building cybersecurity strategies, increase personal cyber-literacy and lead the team confidently through the challenges of the digital era.

*Chief Executive Officer, BI.ZONE
**first published in: www.weforum.org

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