Edition: International | Greek
MENU

Home » Business

Ryanair criticised over adverts

By: EBR - Posted: Thursday, December 16, 2004

Ryanair criticised over adverts
Ryanair criticised over adverts

Low-cost airline Ryanair has been criticised by advertising watchdogs for making misleading claims.
Ryanair ran newspaper adverts, which claimed it had "better punctuality" than Easyjet, citing the Association of European Airlines (AEA) in the advert.
Neither carrier is a member of the AEA and, Ryanair, whose main UK operation is based at Stansted, was told "not to misattribute statistics".
Ryanair apologised for the advert but noted the sole complainant was Easyjet.
The advert, with a headline "Why Pay More... To Arrive Later", contained a table of statistics but the Advertising Standards Authority (ASA) said Ryanair had "misleadingly implied" these were from an independent source.
Question of distance
In a separate ruling, the ASA has upheld complaints from two members of the public over a Ryanair advert about new routes from Luton airport.
The airline had said Spanish destinations Girona and Reus served Barcelona.
The travellers, however, believed the two destinations were considerable distances from the city, the ASA said.
The body said airlines should not claim airports served specific cities unless those airports were listed by the International Air Transport Association (IATA) as doing so.
Dublin-based Ryanair said the references had been published in error.
Complaints from the same two people over claims in the advert that Orio al Serio, Ciampino, Treviso and Vasteras, respectively served Milan, Rome, Venice and Stockholm, were rejected because they were included in IATA listings.

READ ALSO

EU Actually

European Parliament challenges member-states with an additional budget increase of 10 percent

N. Peter KramerBy: N. Peter Kramer

In his weekly column, N. Peter Kramer writes how the EP opposes Commission’s proposal to cut back on traditional programmes such as agriculture and cohesion

Europe

The EU–India Deal Is Done. Africa Must Be Next

The EU–India Deal Is Done. Africa Must Be Next

The EU-India FTA deal showed Brussels can move when the stakes are high; Africa is the real test of whether Europe can protect its economic security in a more fractured world.

Business

Where Romania can build excellence: the sources of future competitiveness

Where Romania can build excellence: the sources of future competitiveness

Romania has been, for most of its recent history, a story of potential deferred. The standard account of Romanian competitiveness, to the extent one exists in international business literature, is a cost story: cheap labor, low corporate taxes, a large domestic market for Central and Eastern European standards.

MARKET INDICES

Powered by Investing.com
All contents © Copyright EMG Strategic Consulting Ltd. 1997-2026. All Rights Reserved   |   Home Page  |   Disclaimer  |   Website by Theratron