The European Commission has launched #CreativeEuropeAtHome, a social media campaign running on its Creative Europe accounts on Facebook, Twitter and Instagram. It wants to crowdsource the efforts to highlight great online cultural activities happening in the Creative Europe community. #CreativeEuropeAtHome will make them available to culture lovers currently confined to their homes.
Margaritis Schinas, Vice-President for Promoting our European Way of Life, said: “These days where Europeans are confined to their homes we need more than ever the passion, freedom, creativity and generosity of our Artists and cultural institutions. They are Europe’s soul. They inspire us, bring us together and take us to places we have never been before; especially with #CreativeEuropeAtHome we are working hard to keep art and culture alive and well in the times of coronavirus.”
Mariya Gabriel, Commissioner for Innovation, Research, Culture, Education and Youth, said: "We might be stuck at home, but the joy of a cultural experience makes it easier to live through. Glad to launch #CreativeEuropeAtHome to recognize and thank the numerous online initiatives of our #CreativeEurope community-we are in this together!" The European Commission asks beneficiaries that offer online cultural activities to post about it on social media. The posts should include the dedicated hashtag #CreativeEuropeAtHome and the handle/username of Creative Europe on the platform in question.
*Source: European Commission
By: N. Peter Kramer
